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A lot of internet marketers don't seem to know the huge importance of building an opt-in mailing list. They assume it's enough to just be making sales from their websites. While it is obviously great to be making lots of sales directly from your site, you are losing a large percentage of potential sales if you don't have an opt-in mailing list. Having a list allows you to communicate with your website's visitors and slowly build a relationship with them. If you do this properly, it can lead to converting a high percentage of otherwise uninterested prospects into paying customers who may even become repeat buyers. So how can you build an opt-in list quickly and easily? In this article you will find some very useful tactics. How to quickly build a massive list and make more money... 1) Offer something as an incentive for people to give their name and email address. This is one of the best ways to get people to join your list. I like to offer a special report, free internet marketing course, free ebook, or anything else that would be of use to my visitors. It's essential to give them something free for signing up for your list. This tip alone can easily double the number of signups you receive. I see so many people trying to build list without offering any kind of incentive for signing up. Do not make this mistake! Incentives are so easy to create or find and it makes no sense not to offer one. Anything with perceived value that you offer for free will certainly help boost signups by a large percentage. I’ve personally tried both ways of list building and I can assure you that offering incentives will give you far better results. 2) Put up a clearly written privacy policy. One of the major reasons people why don't leave their email address is because they are afraid of getting more spam. This has been a big problem on the internet for years and it just keeps getting worse. Everyone hates spam. If people have any reason to suspect that you will share their email address with others they will probably not let you have it. Give them a rock solid guarantee that you will not share their email address with anyone. This will put their worries of being spammed to rest. For the longest time I didn't have a clearly defined privacy policy. But after I added one I saw a 67% increase in the number of signups to my list. Simple things like that can make an enormous difference. 3) Create numerous, highly targeted lists. Not many people realize the power of this tactic. By offering different lists on one site you drastically increase the chances of people finding something that interests them enough to sign up for. One of your lists could be for general updates, another could include tips your market would find useful, and another could be a monthly newsletter. No matter which option they choose you get their email address. Think about what lists your market might be interested in, and offer those options on your site. A visitor may have no interest in your general announcements mailing list, but might have a strong interest in your marketing tips. If you wouldn't have provided multiple options for that person they wouldn't have signed up for anything. Three options are usually enough. If your visitors don't find something that interests them out of three choices then they are generally not someone who will ever benefit you anyway. 4) Be sure to make all your lists double opt-in. Double opt-in lists require people to first sign up on your site, and then activate their subscription by replying to a confirmation email. There are quite a few reasons to use the double opt-in format. First of all, it will take away all the chances of you being labeled a spammer. You can show solid proof that every person requested to be on your list. Also, a double opt-in list will generally be of significantly higher quality readers, rather than those from a singe opt-in list. The reason for this is because these subscribers were interested in your messages enough to first give their information and then reply to your confirmation email, so they are much more serious about what you have to offer. Therefore, they will be much more responsive to your offers compared to those who just signed up for your mailing list without a whole lot of interest Having a high quality list is critical to making sales and more money. In conclusion, by putting the above tips into use you will be able to build a massive, high quality list as quickly as possible. These tactics have all been tested and proven to work very effectively. They will help you build your list and help you make more money! About the author: Trent Brownrigg has been helping people succeed online for over 4 years and has dedicated his life to internet marketing. Visit his web site to find out how you can work at home and make money online. Go to his website at http://www.work-at-home-jobs-iowa.com
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