Thursday, January 20, 2005

Day 6 -- Automating Your Online Business



Welcome back to the "Starting a Work at Home Business" course. If you are just joining us we have been discussing the steps needed to start an online home business and/or get a new online business going smoothly. You can scroll down to find the rest of the lessons... there will be 7 total and this is #6.


Ok, lets get on with the next online work at home business lesson...


Today we're going to be talking about how to keep your business on "autopilot" so you can acutually have some extra time for yourself instead of needing to constantly be at your computer working on your business.


The best way to create a very nice income online is to automate as many things as possible, so you save yourself that time to do things you do best... like marketing or just having fun!


One of the best internet marketing inventions was the autoresponder and it is the best way to automate your online business.


The definition of an autoresponder is simple... heck, the title defines itself. An autoresonder literally "responds automatically." You just need to set it to "go" and forget about it!


You write up an ecourse or any other type of follow-up information, copy and paste the messages into your autoresponder, set the days you want your prospects to receive them, and presto... It's on autopilot!


You can go to any search engine and find MANY autoresponders. There's too many to choose from but only a handful of them are worth their salt. To save you time & money, I will just tell you that the best autoresponder out there on the market today is Aweber. Here's the link for you:

http://home-business-team.com/aweber


Here's some advice that you will definitely want to use once you get things set up with your website...


When you get customers, you will always want to stay in contact with them... Why? Well, it's rather simple... If a customer buys from you once, the chances of that same customer buying from you again is very likely. So, the best thing you could possibly do is to at least get their contact information!


You will certainly want to know their first and last name, and their email address so you can stay in touch with them. It's pretty easy to figure out why... do you want to know?


Well here you go... because later on down the road, when you have either another product you want them to know about (and sell to them), or you just joined a great affiliate program that has a great product they might be interested in buying (which you get comissions on) you'll be able to simply email ALL your customers (your list) with your offer.


So, what's the best way to get your customers name and email
address?


You know, I am glad you asked that!


The best way, is to have a contact form (your autoresponder should provide you with the code for this - Aweber does) that you place on your "customer capture page". After they pay you for their purchase, you'll send them to this page. Then they'll fill out the form, and then you send them to the download page where they can download the product they just purchased from you!


Now THAT is how it's supposed to be done my friends!


Ok, that is all for today. Be on the lookout for the seventh (and final) day of the "starting a work at home business" course.


Of course, even after we are done with this course, we will still be posting all sorts of online home business tips, resources, information, fun, and more... just like we always have. Tell your friends!


Until next time... Have a great day!


Dedicated to your online business success,
Trent Brownrigg

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