Tuesday, September 21, 2004

Business Communication Tip -- Stay in Contact



OK, you made a sale, someone signed up for your program, gave a referral, or just inquired about your business. This means you have them for life, right? Wrong!

Just because a customer did business with you once does not mean they will do it again... Even if they are completely satisfied with the business.

Why not, you ask? Well, they could simply forget about you, or not know you offer other services, or forget where to find you, or any of about a million other reasons.

What can you do about this? Keep in contact with them.

Send emails every now and then just to say hi, ask if they are satisfied, if they need anything, etc...

Send out greeting cards or holiday cards. Maybe a flier or a booklet. Gifts are always a great way to keep someone thinking about you.

Whatever you do just make sure clients don't forget about you.

Be careful though!!! You don't want to send too many emails, greeting cards, fliers, etc... or they may get annoyed and decide they don't want to do business with you anymore.

Keep your contact efforts balance and you will do great.


Until next time... Have a great night!

Dedicated to your business success,
Trent Brownrigg

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